Each team plays trading communities based in cities along the historical Silk Road route.
Their goal is to accumulate wealth by building relationships with other traders while using their guile to gather vital market information.
From Istanbul to Xian all manner eastern and western goods are haggled; gems stones, gold, exotic spices, carpets and of course silk exchange hands in a highly charged stock market atmosphere.
The game is more than just fun! The crux of the activity centers on establishing trust and creating win/win situations, how the teams manages this is the key to their success.
Silk Road is an incredibly versatile game; it grabs participant’s attentions immediately and is particularly successful as an event that will break down barriers, unite groups while reinforcing the key principles of customer relationship management.